What impressed us most about Targa Telematics was their consultative process. Their experience in the car rental and leasing sectors across Europe was evident, but they also took the time to understand our unique business needs. This allowed them to deliver solutions that added real value to our operations.
Mark Asaad, Managing Director of MCVR Car & Van Rental
The client
MCVR Car and Van Rental is a family-owned business with over 15 years of experience, operating from offices in Ickenham, Iver, Warrington, and High Wycombe. They provide a range of well-maintained vehicles for hire including electric and ULEZ-compliant options, to meet a variety of personal and business transportation needs. With a focus on reliability and customer service, MCVR ensures a straightforward and transparent booking process. Their fleet is designed to offer safe, comfortable, and practical solutions, whether for everyday business operations or personal travel requirements.

The goal
By leveraging connected vehicle data, the partnership aims to provide the rental firm with valuable insights to optimise rental operations and improve overall efficiency. The partnership aims to optimise MCVR’s rental operations, improve fleet efficiency, and boost the profitability of their business. By providing actionable insights, the collaboration seeks to enhance vehicle usage rates, streamline operations, and identify new revenue opportunities over the coming months.
The solution
Targa Telematics has implemented tailored solutions for MCVR that leverage connected vehicle data to optimise fleet operations. These solutions enable MCVR to proactively gather data and develop maintenance plans for each vehicle, reducing vehicle off road issues and addressing inevitable wear and tear more effectively. Real-time alerts notify the business of unexpected events, such as vehicle health failures, allowing prompt action to minimise recovery costs and operational disruptions.
Benefits
Through its partnership with MCVR, Targa Telematics demonstrates its leadership in managing OEM vehicle data and delivering innovative digital mobility solutions tailored to the needs of the vehicle rental and leasing industry. By leveraging its extensive experience in this sector, Targa Telematics provides customised solutions that streamline operations and enable businesses like MCVR to develop new services and revenue streams.
- Using a combination of Targa Telematics devices and OEM connectivity to monitor and manage a diverse fleet of vehicles.
- Leveraging connected vehicle data to access actionable insights to streamline rental operations, enhance efficiency, and optimise decisionmaking processes.
- MCVR receives real-time alerts for unexpected events.
- AI-driven stolen vehicle recovery solution enhances fleet safety.