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Visibility and control for efficient car rental management

“In a period of strong international growth and highly dynamic operations, it is essential to have access to reliable, real-time information about our fleet. With the support of Targa Telematics’ solutions, we have gained greater visibility into our assets, enabling us to improve vehicle security, respond more effectively to misuse, and identify new utilization opportunities. This data-driven approach supports more informed decision-making and contributes to more efficient and sustainable operations, while safeguarding one of the key pillars of our business: our fleet.”

Bruno Farola, CEO of ICONIQ FLEET

The client

ICONIQ FLEET is a Portuguese mobility company operating in Portugal and Spain through two complementary brands: ICONIQ, its proprietary brand, and AutoUnion Car Rental, an international brand of Greek origin.

The goal

ICONIQ wanted real-time visibility into the status of its fleet, while optimizing costs and ensuring vehicle security. At the same time, given its highly dynamic fleet and the constant movement of vehicles, the company needed solutions that would not significantly impact the logistics of adding and removing vehicles from the fleet.

The solution

The partnership between Targa Telematics Portugal and ICONIQ, based on the use of Targa Telematics’ advanced technology, helps optimize fleet management and improve the company’s operational efficiency. Whether integrated through OEM connected vehicle data or advanced telematics devices, Targa Telematics’ technology provides ICONIQ with more information about its rental vehicles, as well as greater visibility into the fleet and its operational status. Vehicle data enables the company to digitally manage each vehicle’s pickup and return schedule, respond to cases of unauthorized use, and detect cross-border events.These and other solutions help fleet managers improve operational efficiency and control costs through data-driven decision-making.

Benefits

The integration of Targa Telematics’ technology enables ICONIQ to improve the efficiency, security, and sustainability of its fleet assets. With access to reliable, actionable, real-time data, fleet managers can proactively anticipate potential issues, enabling more efficient, secure, and data-driven fleet management.

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