Targa Viasat France has officially become Targa Telematics France. This name change finalizes the operational and commercial integration of Viasat into the Targa Telematics group, which began in 2023.
“It represents a decisive step, aligning the French headquarters with Targa Telematics’ European strategy and strengthening its visibility in France, in order to better communicate its offering to customers, partners, and prospects.”
This development is accompanied by the appointment of Émilie Laï as Sales Director, alongside Samia Arfaoui, Country Manager of Targa Telematics. With fifteen years of experience in the automotive and mobility sectors, Emilie Laï has a strong understanding of customer needs and market trends, a decisive advantage in continuing the strong commercial momentum initiated by Samia Arfaoui. Her mission will be to implement the guidelines defined by management, develop sales, structure key account management, and consolidate performance momentum in the French market, where the subsidiary recorded double-digit growth in 2025 and deployed several large-scale projects with public and private clients.
“This new step gives us the means to move forward with greater clarity and consistency in a rapidly accelerating market, with a clear ambition: to offer mobility players high-performance solutions that meet their challenges. The simultaneous appointment of Émilie Laï reinforces this trajectory by embodying a structured, forward-looking leadership style. Through this development, we are strengthening our presence in a strategic market for the group and equipping ourselves with the resources necessary to sustainably support our growth in France,” said Samia Arfaoui, Country Manager of Targa Telematics France.
“Taking over the sales management of Targa Telematics France is an exciting challenge that matches our ambitions. Supported by a motivated team, we will continue and intensify the momentum initiated by Samia Arfaoui, capitalizing on our expertise and capacity for innovation to strengthen our position in the French market,” said Émilie Laï, Sales Director of Targa Telematics France.
About Targa Telematics
Targa Telematics is one of the main global players in the IoT field and in developing solutions and digital platforms for connected mobility. For over 20 years, the company has been bringing to the market a range of telematics technology solutions, smart mobility and IoT platforms for short and long-term rental companies, financial companies and large fleets, ranging from insurance telematics to asset and fleet management, from remote diagnostics and telemetry of vehicles, professional and construction vehicles, to the management of airport vehicles. Following the acquisition of Viasat Group – finalized in 2023 – Targa Telematics has strengthened its footprint in European markets – thanks to a strong presence in countries such as Italy, the UK, France, Spain, Portugal, Belgium, Poland and Romania – as well as Chile. The company is able to work on projects at international level with dedicated local teams. Targa Telematics participates to the United Nations Global Compact and adheres to its principles-based approach to responsible business.
For more information: www.targatelematics.com
Targa Telematics
Elena Bellini, Head of Marketing, Mobile +39 335 135 1277 elena.bellini@targatelematics.com
Susanne Furini, Communication Manager, Mobile +39 345 7274925 susanne.furini@targatelematics.com
Barabino & Partners UK
Georgia Colkin,Tel.: 0044 (0)7542 846 844 g.colkin@barabino.co.uk
Paolo Gattavari,Tel.: 0044 (0)2039316727 p.gattavari@barabino.co.uk
Edoardo Bruzzo,Tel.: 0044 (0)7888 362 699 e.bruzzo@barabino.co.uk
